It is not a hidden secret anymore that marketers overhaul their websites every year to keep themselves ahead of the game and beat any competition that might have been following.
Here are 7 SEO redesign secrets your development team may not know and ignoring them can be fatal for your inbound marketing.
1. Creating SEO’d Site Architecture
This comes under better navigation and internal link popularity.
2. Categorization & Avoiding Duplicate Content
The search queries that the user uses reflects this.
3. Search Engine Friendly CMS & URLs
4. Coding of Navigation Menus
5. Custom HTML Elements, Session IDs, other Tracking Links
7. Site Speed